Clever Fruit Products (Clever) participated in the Canadian Pavilion at Foodex Japan 2024, one the the world’s largest food and ingredient trade show in the world. The Canadian Pavilion organized by Trade Canada and InvestNS carefully selects companies to represent the food and beverage sector of Canada.

This year’s show was highlighted by new innovations, and tremendous participation, 3913 booths from 68 countries and over 80,000 people, the largest show ever in Asia.

 “It was a great show, a huge success for Clever. We met the exact contacts we had planned. Two years ago, it was difficult to determine if this show was a good fit for an ingredient company, but with the assurance of InvestNS and the Canadian Trade Commission in Japan, we took the chance. We are very happy we did.”, said Sean Sears, Chief Executive Officer for Clever.

Clever previously attended Foodex Japan in 2023.

Clever is a developer of fermented natural health ingredients for functional foods (beverages), supplements, and nutraceutical brands. Its mission is to enhance the health of society using fermentation to increase the potency of antioxidant-rich superfruit. Clever’s products modulate the microbiome aiding the body’s gut, brain, skin and cell health. It works to bring the microbiome back into balance by helping to limit the health damaging effects of inflammation and oxidative stress.

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