Naturally Scientific

Clever’s mission is to enhance the health of society by increasing the potency of fruit polyphenols through fermentation.

Polyphenols are a category of naturally occurring organic compounds found mostly in fruits and vegetables that have powerful antioxidant and anti-inflammatory properties. However, each fruit and indeed each variety of fruit has a distinct polyphenol profile. Here at Clever, we’re focused on polyphenol-rich superfruits. We have researched the wild blueberry, apple and cranberry fruits, each of which have shown significant positive contributions to specific health outcomes.

As valuable as fruit polyphenols can be for the human body, the complex chemical structures of the raw fruit inhibit the absorption potential of the polyphenolic compounds in the human body.

Our all-natural, proprietary fermentation technology enhances the bioavailability and potency of superfruit polyphenols, resulting in functional ingredients that are superior to the original fruit.

Why Polyphenols?

The fibre in fruit is a great prebiotic, feeding the body’s probiotics and improving digestion.

Our technologies allow for the extraction of polyphenol compounds from fruit and create new bioactive substances with profound health effects. For decades, fruit polyphenols have been widely researched all over the world and regular intake is associated with health benefits including:

Health-Risk Reduction

Reduction in the risk of cardiovascular disease, and Type 2 Diabetes.

Cognitive Benefits

Slower rate of cognitive decline and reduced risk of neurodegenerative disorders such as Parkinson disease.


Antioxidant functions make them a natural defence for many types of health risks, and their anti-inflammatory capabilities aid with digestion and contribute to better weight management.

Beauty & Cosmetics

Polyphenols are also known for skin protection and beautification abilities.

Initial results of our pre-clinical trials demonstrate that its bioactives significantly enhance the health impacts of every fruit we have worked with and we anticipate the same potential to enhance the polyphenol impact of any fruit.

Learn More About What Makes Our Products Clever

Let’s talk about what Clever can do to make your products more competitive than ever with the power of our premium fermented functional ingredients.