Clever Fruit Products (Clever) will participate in the Canadian Pavilion at Foodex Japan 2023, one the world’s largest food and ingredient trade shows in the world. The Canadian Pavilion organized by Trade Canada and InvestNS carefully selects companies to represent the food and beverage sector of Canada.

This year’s show will take place in Tokyo at the famed ‘Big Sight’ venue from March 7-10th. The event is in its 48th year and 10,000 participants are anticipated. The show attracts buyers from all over Asia.

 “The Japanese market is by far the most mature functional beverage market in the world, and Clever wants to participate and learn in the most competitive market in the world,” said Sean Sears, Chief Executive Officer for Clever.

Clever has previously presented to the Agriculture Venture Forum and the Atlantic Venture Forum, twice at Natural Product Canada’s industry events and twice at Nutrition Capital Network events in the USA. Further it has participated in StartupBootCamp, Tasmani’s FoodTech Accelerator and is currently participating in the Canadian Technology Accelerator (CTA) program called 2023 MexicoCamp. City Agri-Tech Cohort.  

Clever is a developer of fermented natural health ingredients for functional foods (beverages), supplements, and nutraceutical brands. Its mission is to enhance the health of society using fermentation to increase the potency of antioxidant-rich superfruit. Clever’s products modulate the microbiome aiding the body’s gut, brain, skin and cell health. It works to bring the microbiome back into balance by helping to limit the health damaging effects of inflammation and oxidative stress.

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